Just As I Thought

Studio 60’s Burning Problem

If there is a video display anywhere on the set of NBC’s “Studio 60 on the Sunset Strip,” you can darn well bet that it will be permanently etched with the (horrible, ugly) logo of the fictional NBS network. Here’s an example from just one scene, in one office.

First, a wall of screens in the office where the largest one displays nothing but a logo; one assumes 24 hours per day.

As if that weren’t enough, there’s another large, power-hungry plasma screen behind the desk, displaying a logo constantly where the occupant of the office can’t even see it. But I’m sure that he’s getting plenty of ultraviolet light to keep the back of his head warm.

Not enough? Well, don’t forget that those high-tech office phones also have screens on them…

This is either a network that has a severe case of low esteem, or Aaron Sorkin is making some kind of statement about networks smearing their logo all over everything. Either way, couldn’t they have designed a better logo? Seriously.

Browse the Archive

Browse by Category