Just As I Thought

Why you need a good designer (part two)

Dear McAfee:
You may offer proven security, but your spelling abilities are suspect.

Love,
Gene


Dear Procter and Gamble:
Your bottle of Olay Complete Body Wash, which stands upright with the dispenser at the top, says on the back: “Store bottle upside down to ease dispensing.”
May I suggest that you consider simply printing the label artwork on the bottle upside down, and then eliminating this silly direction?

Love,
Gene

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