Skype – The Big Blog – Skype Advertising Update

blogs.skype.com/en/2012/06/skype_advertising_update.html

Skype now puts big ridiculous ads on the screen when you are talking to someone. Perhaps the most ridiculous part of this is their hilarious marketer-speak explanation of how wonderful and useful this is:

“While on a 1:1 audio call, users will see content that could spark additional topics of conversation that are relevant to Skype users and highlight unique and local brand experiences. So, you should think of Conversation Ads as a way for Skype to generate fun interactivity between your circle of friends and family and the brands you care about. Ultimately, we believe this will help make Skype a more engaging and useful place to have your conversations each and every day.”

I know what additional topic it would spark during my call: “This sucks. Wanna switch to Facetime?”

I know it’s just an ad, but…

[Update, January 30: as I assumed, it’s an ad – for Honda. I know that I am also decades older and about a million pounds fatter than I was when Ferris Bueller first hit theaters, but… the make up in this is a little bizarre.]