Another reason to hire a competent designer and printer: this week’s sales circular from Circuit City included this image:
… which immediately got the Apple “rumors” community buzzing. “It’s a new purple iPod!” they panted.
Of course, those of us with a modicum of knowledge of the printing process realized that the color reproduction in the printed piece was total crap.
I don’t know which is funnier: the poor printing job or the rumormongers who latch on to the most bizarre and ridiculous things and find clues in them.