Tuesday, September 15, 2009: Microsoft today announced that it has begun shipping “Office 2008 for Mac Business Edition,” replacing the previous “Standard Edition” and “Special Media Edition” with a single package offering the complete Office suite with support for Microsoft Exchange included.
Tuesday, September 15, 2009.
3 months from the end of 2009.
Office 2008.
Kudos, once again, to Microsoft’s crack product marketing and naming teams.
Also, let’s compare:
Apple: “Pages”
Microsoft: “Office 2008 for Mac Business Edition”
Apple: “Mac OS X Snow Leopard”
Microsoft: “Windows 7 Starter” “Windows 7 Home Premium” “Windows 7 Professional” “Windows 7 Ultimate Edition”
Apple: “Genius”
Microsoft: “Retail Technical Advisor”
Apple: “Concierge”
Microsoft: “Retail Customer Service Associate”
It’s like Microsoft’s namers feel they’re winning the game by sheer number of syllables.
